Property Finance Group Branding

Awarded ‘High Net-Worth Mortgage Broker of the Year’ at the British Mortgage Awards.

Property Finance Group are an elite group of funding finders for high net worth individuals. They specialise in finding mortgages and lenders for properties and developments worth over £2m. PFG are in an exciting period of development and growth. As part of this journey, they are looking to increase their marketing efforts to build their audience base and raise awareness.

The brief was to create a new brand that should:

  • Be instantly recognisable
  • Set PFG apart from it’s competitors
  • Look ‘at home’ in a high-spending, premium world

We developed a new logo, graphic assets, colour palette, tone of voice and image strategy. We then applied everything to a new website in order to ‘Harvest’ prospective future customer email addresses, acquire new leads and encourage existing customers back to PFG for their next home/project.

Visit website

We’re now working with PFG on a second project to help bring software they have developed to market, which allows clients to source development finance quickly and to compare options alongside one another.

Project Included

  • Branding
  • Web design
  • Web development
  • Print design
  • Animation
  • Illustration

“We really enjoy working with Simon at Studiose. He is able to understand our briefs perfectly, and interprets them accordingly. Simon is really good at time management as well. If he tells you he’ll deliver in a certain timeframe, he will. I’d happily recommend Simon to friends and colleagues.”
Ian Humphreys – Director of Property Finance Group